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Revshare

CB Stats cohort analysis showing average and adjusted lifetime value.
Table of Contents

Definition

Revenue share (revshare) is a commission model where affiliates earn a percentage of every dollar their referred users spend, for the entire lifetime of that user.

Quick answer: Revshare pays affiliates a percentage of referred user spending for the lifetime of the account. Chaturbate pays 20% revshare on token purchases.

Key takeaways

  • Revshare compounds over time, so affiliates with older traffic bases earn more per referral than newer ones
  • Chaturbate pays 20% of token revenue; Stripchat pays 25-45% depending on tier
  • Revshare only makes sense if your traffic converts into repeat spenders, not one-time visitors
  • CB-Stats tracks your revshare earnings per referral so you can spot which traffic sources produce real spenders

What revshare means for cam affiliates

Revshare gives you a fixed percentage of every token purchase your referred users make, with no cap and no expiry. If someone you referred 3 years ago buys $500 in tokens today, you still get your cut. On Chaturbate that cut is 20%. On Stripchat it starts at 25% and can reach 45% at higher volume tiers.
The math is simple. A user buys 1,000 tokens for $79.99. At 20% revshare, you earn $16.00. That same user comes back next month and buys another $79.99 pack. Another $16.00 for you, from the same referral. I have referrals from 2019 that still generate commission every single month.

Why revshare matters more than bounties

Revshare builds cumulative income that grows as your referral base ages, while CPA bounties are one-time payments that stop the moment the transaction clears. A $5 CPA bounty per signup looks decent until you realize that same user might spend $2,000 over the next year. At 20% revshare, that single referral earns you $400.
The tradeoff is time. CPA pays you today. Revshare pays you more, but over months and years. If you are building long-term traffic and not just running short bursts of paid ads, revshare wins every time. My own portfolio hit a point around month 14 where monthly revshare income exceeded what CPA would have paid.

How CB-Stats tracks revshare performance

CB-Stats pulls your CSV transaction data and calculates per-user spending, lifetime value, and retention rates so you can judge whether revshare is working for your traffic. Instead of just seeing a monthly total, you see which referrals are active spenders, which ones churned, and which ones qualify as whales ($10,000+ in total spending).
The cohort analysis feature groups your referrals by signup month and shows you retention curves. If 15% of your January cohort is still spending in month 6, you know revshare is the right model for that traffic source. If retention drops below 5% by month 2, you might be better off with CPA for that specific campaign.

Revshare rates across major cam platforms

PlatformBase rateTop tierCookie duration
Chaturbate20%20% (flat)Unlimited (lifetime)
Stripchat25%45%120 days
LiveJasmin20%35%30 days
BongaCams25%30%Unlimited
Chaturbate keeps it simple with a flat 20% for everyone. No tiers, no games. Stripchat offers higher percentages but requires volume to unlock them. The cookie duration matters too: Chaturbate gives lifetime attribution, so any user you refer is yours permanently.

Frequently Asked Questions

What is a good revshare percentage for cam affiliates?

Chaturbate pays a flat 20% on all token purchases with lifetime cookies. Stripchat starts at 25% and goes up to 45% at high volume. For most affiliates, 20% with lifetime cookies (Chaturbate) outperforms 30%+ with short cookie windows.

How long does it take for revshare to beat CPA?

It depends on your traffic quality. With decent retention (10%+ of referrals still active at month 6), revshare typically overtakes CPA earnings between month 8 and month 14. My own crossover point was around month 14.

Can I switch from CPA to revshare later?

On most programs, you pick your model upfront and it applies to new referrals going forward. You cannot retroactively switch existing referrals from CPA to revshare. Some affiliates run both models on different tracker links to compare performance.

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